Client
Smart & Final
What we delivered
Design ProductionSocial Media
Creative Services
Creative team
James DiepTyler Grinham
Cody Guerrero
Andrea Serrano
Genevieve Gassman
Smart & Final - Since 1871
Smart & Final has been serving communities with affordable groceries and everyday essentials since 1871. At Davis Elen Advertising, I produced digital ads, social media content, and OOH designs aimed at attracting customers and driving in-store traffic. Each piece was crafted to highlight weekly deals, seasonal promotions, and the brand’s value-driven message across every channel.
This project was developed during my time as a Production Graphic Designer at Davis Elen Advertising from 2024-2025.
Real Deals, Real Time - Digital Ads
Our digital ad work for Smart & Final focused on delivering value-driven content across online platforms. With a consistent visual system and responsive design, we created assets that communicated deals and seasonal promotions clearly—whether viewed on a desktop, mobile, or in a feed.
Deals You Can't Miss - OOH Creative
Our OOH work brought Smart & Final's weekly deals to the streets, with designs tailored for quick recognition and strong calls-to-action. From urban billboards to local retail signage, each piece was optimized to support foot traffic and promote in-store savings.
Thank you
To the Davis Elen Smart & Final team.